Performance Marketing Executive

Strategize, execute, monitor, and manage campaigns across multiple platforms. Manage the platform’s daily budgets, billing reconciliation and spend. Work on channels like PPC, SEM, Social PPC Ads, Email Marketing, and Influencer Marketing.

Day-to-day responsibilities include:

• Strategize, execute, monitor, and manage campaigns across multiple platforms
• Oversee growth in performance to meet clients’ business goals and strategies.
• Manage the platform’s daily budgets, billing reconciliation and spend pacing in adherence to allocations and desired return
• Map ad formats to advertising objectives
• Plan and Optimize landing page testing
• Report on key performance indicators and lead-generation initiatives
• Create eye-catching and informative pay-per-click text ads as well as continuously implement text ads – A/B testing.
• Document campaign evolution to monitor the overall performance and identify best practices
• Present account reviews internally as well as to clients
• Explore new opportunities to grow campaigns more efficiently and effectively
• Test new channels and trends to build credibility, remain competitive, and possess an added value
• Ensure a data-led approach to all activity, creating a clear test & learn the strategy

• Graduate with 1 to 3 years of experience in Performance Marketing
• Proficient in deriving insights from data, fluent in slicing/dicing data
• Proficient with Google Ads, Facebook & Instagram Ads, YouTube Ads, LinkedIn Ads